Designing campaigns with Shepard Fairey

Client: The Doors, Robert Plant, Amplifier.org (2010-2024)

Role: Creative Director + Artist

Shepard Fairey is one of my first and most long-running collaborators. He is also my favorite for many reasons. Beyond the impact we’ve made through our collaborations and the sheer reach of these projects, I have never found a more generous and humble creative partner.

Our projects began in 2011 when Shepard took imagery from my 2010 TED talk and helped transform it into a street art and clothing campaign to amplify Indigenous Treaty Rights. We did not know it at the time, but that was the beginning of Amplifier.org. From that day forward, Shepard has said yes and shown up for every campaign I’ve worked on that needed him. Together (primarily through Amplifier projects), we have created artwork for dozens of non-profit campaigns and filled the schools of over 10 million students with art and teaching tools. We flooded the Women’s March and 2017 Inauguration with the We The People campaign, designed album covers for The Doors, and a music video for Robert Plant. You can see artwork from a few of the projects we built together below.

And a film about our first collaborative series HERE.

In early 2024 I was lucky to be able to design Shepard’s first coin. We launched it through a Kickstarter to raise funds for a photojournalism Fellowship.

As democracy and voter rights face unprecedented scrutiny ahead of the 2024 U.S. Presidential election, our mission is to fund visual journalism that can shed light on voter disenfranchisement, systemic inequities, and the intimidation and manipulation undermining our democratic processes.

By directly supporting photojournalists with long term fellowships and rapid response grants, we hope to empower the public with the information necessary for informed participation.