I build stories that create real-world change. By any medium necessary.
I design campaigns with foundations, cultural institutions, and change-making brands working to make the world more just and sustainable. Grounded in decades of experience with conservation, social and environmental justice, and public health, I offer creative direction and narrative strategy that move ideas from inspiration to real-world outcomes. From mobilizing communities during crisis to reimagining iconic symbols for a new generation, I build visual campaigns that amplify voices and drive civic action. With a foundation in 40+ National Geographic stories reaching hundreds of millions, my work has shaped both policy and culture. Whether through immersive digital environments, mass-scale print campaigns, or grassroots movements in the streets, my projects turn observers into participants, and participation into change.
Projects >>>
DESIGNING URGENCY FOR A PLANETARY HEALTH CHECK DURING CLIMATE WEEK
DESIGNING AN UNSANCTIONED TAKEOVER OF THE MET
DESIGNING A CAMPAIGN TO STOP THE SALE OF PUBLIC LANDS
REDESIGNING SMOKEY BEAR FOR GEN Z WITH THE AD COUNCIL
FEATURE STORIES FOR NATIONAL GEOGRAPHIC MAGAZINE
COLLABORATIONS AND CAMPAIGNS WITH SHEPARD FAIREY
DESIGNING AN ANIMATED CALL TO THE YOUTH CLIMATE STRIKE
DESIGNING XR PROJECTS FOR CULTURAL PRESERVATION
DESIGNING AUGMENTED REALITY ACTIVATIONS
DESIGNING A COMPASS IN THE STORM
REDESIGNING COMMUNITY ENGAGEMENT FOR NAT GEO
DESIGNING A CAMPAIGN FOR NATURE WITH NAT GEO
DESIGNING AN GLOBAL OPEN CALL TO SAVE LIVES
DESIGNING AN AMPLIFIER FOR ART AND ADVOCACY
DESIGNING A RESET FOR OUR ECONOMY WITH THE B-CORP MOVEMENT
DESIGNING A CAMPAIGN TO GET THE WORLD VACCINATED
DESIGNING NEW WAYS TO START CLIMATE CONVERSATIONS
DESIGNING SPATIAL STORYTELLING WITH BENTLEY SYSTEMS (COMING SOON)